LCOA Design System

Liquidity Client Onboarding Advisory
Centralized expertise. Single deal ownership. From PSS solution to go-live.
Primary — Deep Teal #0a3d62 Main backgrounds, section headers, primary surfaces. The anchor of the visual identity.
Secondary — Mid Teal #1e6f8a Cards, secondary panels, interactive elements, hover states.
Tertiary — Seafoam #48b4a0 Icons, accent highlights, success indicators, section markers, CTAs.
Background #071e2f Page background
Surface #0d2a3f Card fills, panels
Amber #f5a623 Numbered badges, warnings, highlights
Muted #a8c8d8 Secondary text, descriptions

Liquidity Client
Onboarding Advisory

Light 300
Body secondary
Regular 400
Body primary
Bold 700
Subheadings
Extra Bold 800
Display / H1

Montserrat is used across all display and body text. Its geometric clarity conveys institutional precision while remaining approachable. Weight range 300–800 provides clear typographic hierarchy.

JetBrains Mono · Labels · Section IDs · Data Values
01
Single Deal Ownership
Every deal has one named Lead IM from PSS handoff to go-live. No internal handoffs within Client Onboarding. Manila and country teams support the Lead IM — they don't relay the deal.
02
Centralized Expertise
Liquidity client onboarding knowledge is centralized in a dedicated regional team. Constrained markets no longer rely on local capability they cannot sustain.
03
Bridge, Don't Replace
LCOA plugs into existing PSS, LSS, and Manila structures rather than replacing them. It solves the PSS-to-CO handover gap — not a rebuild.
04
Execute Along Real Constraints
Execution routing splits by signing preference — electronic vs. physical. A durable, clear operating boundary, not an organizational compromise.
05
Leverage, Don't Build From Zero
Headcount comes from existing CO resources in HK, SG, and Malaysia. No new hires. Proven expertise redeployed to where it's needed.
06
Built-In Utilization
The LSS backup role ensures full team utilization regardless of complex deal flow and validates LCOA's quality bar against global standards.
Buttons
Primary Action Secondary Accent CTA
Badges
Active Go-Live In Progress Pilot Pending Draft
Card
Solution Validation
Receive solution scoping from Sales and PSS. Validate feasibility and operational fit.
Lead IM
Workbook
Regional
Hub
Metrics
Timeline
Style: outlined, 1.5px stroke, rounded caps/joins, seafoam (#48b4a0) on dark surface. Circular containers with subtle borders where needed.
LCOA

Primary wordmark. Used in headers, document titles, and navigation.

Primary wordmark
LCOAADVISORY

Extended lockup for formal documents and external communications.

Split weight lockup
LCOAAPAC

Regional variant for APAC-specific materials and reporting.

Accent lockup